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WONDERSTATE: COFFEE PACKAGING

Wonderstate Coffee is a Wisconsin-based coffee company that incorporates curiosity and creativity in their brand. Their existing logo has both modern and organic elements to it. I was inspired by those elements when deciding on the illustration style. For this project, I dreamt up my own coffee flavor. My coffee flavor is "Perfect First Cup," a gentle way to start each new day. The illustrations are things I associated with the sun - oranges and sunflowers - as well as flowers and animals that are active early in the morning - morning glories, rabbits, and roosters. I created the illustrations through paper cutting and edited them digitally. I then placed them in a mid-century modern inspired pattern that plays off Wonderstate's existing branding.

Coffee Bag Mockups.jpg
CoffeeFront.jpg
CoffeeBack.jpg

PROCESS

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Sketches of potential elements to include in the illustration.

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Individual pieces of cut paper that will become the morning glory and one rabbit. These were scanned and assembled digitally.

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